Urban Outfitters

urban Outfitters Continuing Case Study Timothy more(prenominal) Introduction to Business Abstract In this report I will answer in exposit the different questions referencing wherefore Sears or Walmart cannot efficaciously get to a respond culture, could gigantic incase stores sell merchandise superposable to Urban Outfitters, identifying terzetto reasons why exclusivity is valuable, and why I stop that shopping is entertainment. Urban Outfitters Continuing Case Study Explain why Sears or Walmart cannot efficaciously create a stylish counterculture public figure. To in effect explain why Sears or Walmart cannot create a fashionable counterculture we must first define what counterculture image in at that place respect will mean. Sears in this example cannot effectively create a counter culture image because it has bent a standard at which its products and operate would appeal to its consumer al-Qaida that pre dates adult male War II (Wikipedi a, 2011). The perception of Sears has go bad more of an former(a) more modern shopping experience that is counter to nows consumers which are younger more innovative, and colorful. instantlys consumers are not looking for modern scarce coetaneous fashion and styles. Sears is also not in the commercialize for its products or services to be trendy.

Sears provides multiple products and services to its consumers which would fuddle it knotty for Sears to create trends. The Sears brand is marketed to be able to bring out alone of their products all the time in abundance to its consumers just now in order f or Sears to try to set a trendy countercultu! re image they would need to start making some products and services less(prenominal) available and only to certain stores which would destroy Sears brand. Could big hazard stores sell merchandise identical to Urban Outfitters. Big recess stores cannot make merchandise that is exactly identical to Urban Outfitters because that would infringe on Urban Outfitters copyrighted brand, product and services. Urban Outfitters has undoubtedly worked hard to copyright and...If you want to get a fully essay, order it on our website: OrderCustomPaper.com

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